The Auction at Graceland•January 8, 2019
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This lot is closed for bidding. Bidding ended on 1/8/2019

RCA had purchased Elvis’ contract from Sun Records in late 1955 and immediately re-released all five Sun singles by the end of December 1955. The following January, Elvis conducted his first recording session with RCA during which he cut the single “Heartbreak Hotel,” which would become one of his biggest hits. RCA was poised to capitalize on its up-and-coming young star, so it took the five songs acquired from Sun Records and combined them with seven RCA recordings to create Elvis’ first LP, which was released on March 23, 1956 and simply entitled Elvis Presley. The record sold more than 300,000 copies in its initial run to become RCA’s biggest selling pop album at the time. In September that same year, Elvis recorded the songs for his second album at Radio Recorders in Hollywood. The album, entitled Elvis, features a profile image of Elvis gazing skyward against a soft orange-hued background and was released in October 1956. The album, containing twelve tracks, one of which was recorded in January during the sessions for his debut album earlier in the year, reached number one on the Billboard charts, making Elvis the only artist to have two albums reach number one in the same year. The album was certified gold by RIAA on February 17, 1960. The Recording Industry Association of America (RIAA) was created in 1958 to honor artists and certify record sales.

The offered original white linen matte RIAA gold record award was likely issued in 1964, after achieving Gold status in 1960. While the RIAA certified the album gold in 1960, is currently understood that the white linen matte-backed versions of the awards were first used in 1964. The framed award displays a plaque mounted beneath the gold record that reads, “Presented to ELVIS PRESLEY to commemorate the sale of more than one million dollars worth of the RCA RECORDS long-playing record album ‘ELVIS’.” This framed display features a gold-toned record above the gold-colored plaque with small image of the album cover, all mounted on a white linen background. The reverse contains the framing label from New York Frame & Picture Co. on 141 Fulton Street in New York. This second album’s success not only proved Elvis capable of singing a wide range of musical genres but solidified his standing with America’s youth as a musical star with unparalleled talents. The framed award measures 21 1/2 by 17 1/2 inches (54.61 x 44.45 cm) and is accompanied by a letter of authenticity from Graceland Authenticated.

The award is in excellent condition overall.
RIAA Gold Record Award for Elvis Presley’s 1956 Album <em>Elvis</em> - Certified Gold in 1960
Current Bidding (Reserve Has Been Met)
Minimum Bid: $1,500.00
Final prices include buyers premium.: $4,750.00
Estimate: $3,000 - $5,000
Number Bids: 18
Auction closed on Tuesday, January 8, 2019.
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