The Auction at Graceland•March 4, 2017
This lot is closed for bidding. Bidding ended on 3/4/2017
The wonderful, two-color poster was created to promote Elvis Presley’s 1963 film It Happened at the World’s Fair in France under the title Blondes, Brunes et Rousses (“Blondes, Brunettes and Redheads”). While the French title missed capitalizing on the unique setting of the Seattle World’s Fair, it certainly captured the essence of any number of Elvis’ films of the era, and probably made a good deal of sense to his French fans. The metal plaque at the bottom of the frame reads “It Happened At The World’s Fair / France “Petit,” though technically the size is “affiche” not “petite,” as that would be a smaller poster size. The poster measures 32 by 23 inches (81.28 x 58.42 cm), is framed to dimensions of 35 by 26 inches (88.9 x 66.04 cm), and is accompanied by a letter of authenticity from Graceland Authenticated.
The poster exhibits moderate toning throughout with heavier areas along the fold lines. There is one small area of paper loss near the cross section of the folds. Excellent condition.