The Auction at Graceland•January 6, 2018
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This lot is closed for bidding. Bidding ended on 1/6/2018

Before the Recording Industry Association of America (RIAA) was founded in 1958, record companies would present awards to their artists to commemorate sales records. The offered RCA Victor 45 award for “Loving You” is dedicated “To Col. Tom Parker In Appreciation of His Contribution Toward Making LOVING YOU A Million Seller 1957.” The song is from the soundtrack album and film of the same name. The tracks for the album Loving You were recorded in January and February for the release by RCA in July 1957. The album spent 10 weeks at number 1 on the Billboard chart and was awarded gold certification by RIAA in 1968. The album contains 12 tracks, with the seven on side 1 used in the movie. An 8th song intended for the film that was not used in the end is included on side 2 of the album, along with four other tracks not used in the movie. It appears that the Colonel did a little repair work not long after he received the award as evidenced by the replaced paper back with a page from a January 13, 1957 newspaper on the reverse. The framed display features a gold-colored 45 single above a gold-colored plaque, both mounted on a green velvet background. The award measures 16 by 14 inches (40.64 by 35.56 cm) and is accompanied by a letter of authenticity from Graceland Authenticated.

The award exhibits heavy wear on the silver frame and several areas of scuffing and scratching on the glass. Excellent condition.
1957 RCA Award to Colonel Tom Parker for Making Elvis Presley’s “Loving You” A Million Seller
Current Bidding (Reserve Has Been Met)
Minimum Bid: $5,000.00
Final prices include buyers premium.: $7,500.00
Estimate: $10,000 - $15,000
Number Bids: 5
Auction closed on Saturday, January 6, 2018.
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