The Auction at Graceland•January 8, 2020
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This lot is closed for bidding. Bidding ended on 1/8/2020

The mid to late 1950s were pivotal years for Elvis. He filmed several movies including his first, Love Me Tender, and signed a seven-year contract with Paramount; he made several new albums with RCA that reached over a million in sales; and he appeared on national television more than 10 times, including on The Ed Sullivan Show, which made him a household name. All this was in addition to a heavy tour schedule. Indeed, this was the period that Elvis’ fame went from national to international and he became a mega-celebrity. Elvis created a movement in music that not only helped to create rock ‘n’ roll as we know it today, but forever changed the face of music. As with any pioneer, he had fans and detractors alike. Offered is an interesting trio that represents three varying aspects of promotion for such an icon.

The first is a gold-colored “Official Elvis Presley” ribbon, important for monitoring backstage access for his ever-popular tours. The second is a red string necktie, which served as a promotional item created by Elvis’ manager Colonel Tom Parker. In the early days, Colonel Tom Parker accentuated his self-given title as a southern “Colonel” by dressing the part, wearing a white suit that was often finished off with a classic string necktie. Never to miss a promotional opportunity, Colonel Tom had his own custom string neckties produced, complete with a small label that reads “From COL. TOM PARKER All-Star Shows Madison, Tenn.” The third trinket is geared more towards opponents of the new musical style and comes in the form of a red “I hate Elvis” mini pennant. Since his detractors were few and far between, Elvis supporters had a much wider range of choices to show their adoration. This collection presents three prime examples of period promotions. The ribbon measures 4 3/4 by 2 inches (12.06 x 5.08 cm), the string tie measure 53 by 1 inches (134.62 x 2.64 cm), the mini pennant measures X by X inches (X x X cm) and the grouping is accompanied by a letter of authenticity from Graceland Authenticated.



All pieces present with moderate wear, with the string tie being quite wrinkled. Excellent condition overall, but the ribbon is much better--Near Mint condition.
1956 “Elvis Presley Show” Backstage Pass Ribbon with “COL. TOM PARKER” String Tie and “I Hate Elvis” Mini Pennant
Bidding
Current Bidding (Reserve Has Been Met)
Minimum Bid: $250.00
Final prices include buyers premium.: $531.25
Estimate: $500 - $1,000
Number Bids: 8
Auction closed on Wednesday, January 8, 2020.
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